If there is one thing that defines Newcop, it is our passion for sneakers and urban culture. Since our beginnings, we have sought to bring our community the most exclusive models and limited editions that really matter. Now, we are going a step further and crossing borders to bring that same philosophy to a new destination: Dubai.
Yes, you read that right. After establishing ourselves in Madrid, Barcelona and Paris , we have opened our first store outside Europe in the Dubai Mall , one of the most iconic shopping centres in the world. Read on to find out how we have taken this big step.
New location maintaining the same essence
Dubai is synonymous with luxury, exclusivity and trends. A place where fashion and streetwear culture meet at their best. That's why opening in a market like this was a great opportunity for us.
Our store follows the same line that characterizes us: a space where each pair of sneakers tells a story, where you can discover limited editions and where every detail has been thought out for true sneakerheads . From exclusive models to more recent collaborations and more classic models, the Dubai store is a reflection of our commitment and well-understood hype.
But we haven't just brought our best sneakers to the Emirates. This opening also marks a turning point for our company, as we've decided to expand our offering with a new line of our own clothing . If you're passionate about sneakers, you know that the right clothing is key to completing the look, and we've worked on designs that fit perfectly with the Newcop philosophy.
We want each item to reflect the spirit of our community, which is why we have opted for premium materials and details that make a difference. This expansion allows us to not only offer sneakers and clothing brands from renowned brands, but also a complete style experience for our most loyal followers.
A must-visit for sneaker lovers
With more than 100 million visitors a year, it has become a new global cradle of passion for fashion and exclusivity. This iconic shopping centre houses luxury brands such as Chanel, Cartier or Hermès, pure classic luxury, but also key names in streetwear such as Off-White, Palm Angels or Kenzo. That's why opening this new Newcop store was a great opportunity. no brainer , a step that was clear to us since we were considering international expansion.
The opening of this store is not just an expansion; it is a step forward in our way of connecting with the sneaker community on a global level. As with our stores in Madrid, Barcelona and Paris , we want this space to be a meeting point for those who share our passion. And now you will also find it in the heart of the United Arab Emirates.
We want every visit to be more than just a purchase, turning it into an opportunity to immerse yourself in the Newcop world and share it with other industry enthusiasts.
Without a doubt, with this opening we are helping the Arab city to consolidate itself as one of the best destinations for sneakerheads in the world.
Discover our new store
If you are on a dream vacation visiting “The Pearl of the Gulf” , you already have a mandatory stop: Newcop at Dubai Mall. And if not, remember that you can discover our selection on our website, where we continue to offer the best of the sneaker world.
Now we are in Madrid, Barcelona, Paris and finally Dubai. This is a new chapter in our history, and we would love for you to be a part of it. No matter where you are, our passion for sneakers continues to grow and we want you to experience it with us. We look forward to seeing you in our store or on our website to discover the best of the sneaker world together.