The 8 best advertisements of Nike

 

If we ask you about any of the best Nike commercials, it will be easy for you to recall several.

And we are talking about a brand with international fame for many decades. Something that has been earned through hard work thanks, of course, to the efforts of their designers, who offer us clothing and footwear of the highest quality, but also to its marketing.

In Newcop we always bet on the highest level products. You only have to to take a look at our website, so you can check on firsthand the level of the brands we work with.

That is why in this new article we are going to review the 10 ads most eye-catching of Nike, which will surely serve as inspiration and will help you get to know a little more about one of our favorite brands.

Banned – Nike Jordan

We begin this review of the best Nike ads with the one that made the popular sneakers designed for Michael Jordan famous. In it, we can see the well-known basketball player wearing a model similar to the current Air Jordan 1 High OG Patent Bred, which at the time were close to being banned in the NBA.

The reason? The competition promoted the use of white footwear. The player was fined $5,000, but Nike covered the amount and kept the shoes on the court. Thanks to this, their popularity skyrocketed and it was a sales success.

Revolution – Nike Air

Without a doubt, we are talking about one of Nike's most eye-catching ads in the 80s. The reasons are obvious: on one hand, they promote their famous Nike Air, which were a novelty at the time, and on the other, they feature one of the most well-known songs in rock history: Revolution, by The Beatles.

In this way, in a groundbreaking manner for the time, they managed to position these sneakers on televisions around the world, which would reach a popularity that has lasted to this day.

 

Just Do It, for many the best Nike commercial

Perhaps we are talking about what is iconic commercial of the brand, since it was the launch of a slogan that still stands today. That maxim so the sports motto “just do it” deeply resonated in the society of the time. 

In it, we see an octogenarian who proudly states that every morning runs 17 miles, of course, thanks to his Nike sneakers. A true anthem to the culture of improvement in physical exercise, which the company had North American an unconditional ally.

Equality

Another highlight of Nike as a company is its commitment to equality in sports. This commercial, which we saw on TV and in cinemas a few years ago (2017), is a vivid example of that.

In it, we can see athletes of very different kinds making a plea in favor of sport as an equalizing element, where respect is key for proper social development. It is filmed in black and white and features personalities of the caliber of Serena Williams or Megan Rapinoe.

Good vs. Evil, one of the best Nike commercials

All football lovers have several football-related promotions in their memory, the first being this one, which appeared in 1996 and has gone down in history as one of the best Nike commercials.

This is a small superproduction, in which a cast of players from the era face demons in a soccer match. The company managed to bring together legends like Ronaldo Nazario, Maldini, Luis Figo, Rui Costa, or Kluivert, and it ends with the legendary Eric Cantona and his “au revoir”. Without a doubt, an unmissable video.

Airport '98

And the other gift to the world of football was made on the occasion of the 1998 World Cup, with the Brazil national team as the protagonist. This advertisement brought to the general public the famous song Mais que nada”, while Ronaldo, Romario, Roberto Carlos, and Cafú, walked through an airport to the rhythm of samba playing with the ball.
All of them, of course, dressed head to toe in Nike clothing, with that being one of the most sold uniforms of the canarinha.

Come Out Of Nowhere, ad with LeBron

As it could not be otherwise, basketball has had its echo in the most recent years. If in the eighties and nineties it was Michael Jordan the icon of Nike, in the last decade his heir has been LeBron James

In this promotion that came out in 2016, there is a review of how the player achieved escaping poverty in Ohio, to become one of the greatest basketball players in history. The slogan of this campaign has turned into one of the brand's most popular.

Find your greatness – Nike Running

And we conclude this journey through the best Nike ads with one that represents the brand's global philosophy: overcoming. It shows an overweight young man who, with great effort but determination, runs across a road.

Nike conveys the message of personal improvement as the foundation of sport, to promote its running shoes. A simple proposal, but with a motivational message that has resonated with its followers.

If you want to gift some Nike sneakers or learn about the best Air Jordan 1 of 2023, we recommend reading our blog and visiting our store to get the shoes that inspired these legendary ads.